We have 3 major markets (US, UK and India) to tap and we are planning to reach our target customers (Urban, young traveler aged 25 to 45) through ecommerce channels majorly.

India GTM

B2C

Amazon - Sales are currently happening with great reviews.
Website - We provide discount codes to customers who we meet through physical events
Step set go - A platform that motivates, engages and rewards its customers through points which can be redeemed in the form of discounts for products in their bazaar. napEazy is currently among the highest converting brands.
Adda - Exclusive offers segment under Shark Tank products section. We are coming soon!

B2B

Corporate Gifting orders from major corporations such as JP Morgan Chase, Daily Hunt and Josh. More in the pipeline with Purchase Orders in place.

USA GTM

Amazon - After some good sales figures in India, we will start Amazon FBA for the US. The US market has already recognized the travel comfort segment and the proofs are: TRTL pillow, Ostrich Pillow etc. These companies have extended their product lines with Compression Socks, Eye masks, Hand pillow, heating cushions etc. None of these brands have integrated technology into their travel comfort products. Our immediate next step is to implement Anti-theft to napEazy and to introduce Smart travel luggage.
The Grommet - Our warehouse in the USA is on its way to be ready. Onboarding of napEazy on the Grommet will follow thereafter. The grommet is a major ecommerce platform for innovative products in the US.
Google ads targeting cities such as New York, California and Los Angeles to bring visitors to our website. Travelers who go on road trips, airplane travelers are our major target segment.

Europe & UK GTM

Directing travelers to our website through Google ads.
After we were recognized by National Geographic Traveler, UK in their April issue we were approached by a few more travel and leisure magazines who have affiliation with airlines targeting their lounge visitors.
In Flight services: Londoners have busy work schedules and spend most of their day in the office or in transit. Their business travelers spend on travel comfort products and love to go for some extra frills in the premium economy class.

napEazy

206.20%

Highlights